WE’RE MAKING SOMETHING.

The project is booked.

Now we turn the plan into the work.

Great productions come from clear priorities, good preparation, open communication, and enough room for good ideas to get better.

Here are the things that help us do exactly that.

01 / BEFORE WE SHOOT

Good production starts before anyone picks up a camera.

We’ll work through the details that need to be in place before production: schedules, locations, access, talent, products, styling, logistics, approvals, and the creative itself.

The most valuable thing we can establish together is priority.

A shot list tells us what we want.

A priority tells us what we protect.

We’ll identify the work that matters most and build the production around it.

That gives us a shared compass when a setup takes longer than expected, conditions change, or a better idea appears.

THE PLAN GIVES US DIRECTION.

PRIORITIES TELL US WHAT TO PROTECT.

02 / SHOOT DAY

This is where the plan meets reality.

Production time includes everything required to create the work: setup, lighting, talent preparation, adjustments, capture, transitions, location moves, and breakdown.

Some things happen quickly.

Some need time.

Our job is to keep the production moving while giving the most important work the attention it deserves.

FEEDBACK ON SET

When review is part of the production, clear and consolidated feedback keeps the work moving.

We’ll establish appropriate moments to review what we’re creating, make decisions, and continue.

The goal is to give everyone the visibility they need while protecting the time available to make the work.

03 / AFTER THE SHOOT

Once the cameras are packed, the work moves into post-production which varies between still photography and Video.

Photography moves through image selection, color correction, retouching and delivery, while motion aka video editing is significantly more involved. Depending on the project, there may also be crops, aspect ratios, graphics, formatting, and additional export variations that all require individual attention.

When client review is part of the process, we’ll establish specific points for you to review and approve the work before we move forward. If multiple people are involved in the review, feedback should be consolidated into one clear set of notes.

Having a go to decision-maker or one consolidated set of notes keeps post-production moving much more efficiently than feedback arriving from several directions at different times.

SHOOT DAY CREATES THE MATERIAL. POST TURNS IT INTO THE FINISHED WORK.

04 / THE REAL WORLD

Commercial production happens in the real world.

Weather changes.

Talent gets delayed.

A location looks different than expected.

A restaurant is busier than planned.

The sun disappears.

Something we planned simply doesn’t work the way we thought it would.

And sometimes something better appears.

When circumstances change, we’ll look at what they affect, protect the highest priorities, and determine the strongest path forward.

Clear communication matters most here.

If something changes on your side, tell us early.

If something changes on ours, we’ll do the same.

GOOD PRODUCTION ISN’T ABOUT EVERYTHING GOING EXACTLY TO PLAN.

IT’S ABOUT KNOWING WHAT MATTERS WHEN IT DOESN’T.

05 / MAKING CHANGES

We pride ourselves on being flexible and easy to work with.

Projects evolve. Priorities shift. Sometimes a better idea comes up once we’re in it. We’re happy to make accommodations on the fly and adjust the plan whenever we can.

Here’s how we can adapt to changes on the fly:

SWAP IT OUT.
Priorities change. If you’d rather replace one planned shot, setup, or deliverable with another, we can adjust the plan and keep the production moving forward as planned.

CHANGE IT.
Want to approach something differently? Tell us. We’ll do our best to adapt when the change can be accommodated within the existing production scope, budget and agreement.

ADD IT.
Want to add shots, setups, extra deliverables, locations, or other work without removing something else? We’re more than happy to do so. Expanding the approved scope is always an option and we’ll let you know what additional time or resources are required, how that affects the investment, and document the change for your approval before moving forward.

Please note that a change order may be required to increase the scope.

REMOVE IT.
If something is no longer a priority, we can take it off the list and focus that time and attention elsewhere.

THE GOAL IS TO MAKE CHANGES EASY, NOT MAKE SCOPE RIGID.

If a change affects the scope, schedule, or investment, we’ll make that clear before moving forward.

THAT’S REALLY IT.

Come prepared.

Know what matters most.

Communicate when something changes.

Give good ideas enough room to develop.

And trust the people around the table to do what they’re there to do.

We’ll take care of the rest.

CLEAR PRIORITIES.

OPEN COLLABORATION.

ROOM TO MAKE SOMETHING GREAT.

THE CAMERA IS A TOOL.
THE VALUE IS IN THE VISION.

KPL STUDIOS
Photography + Film